The Advertising Council and the Dollar General Literacy Foundation joined to launch a national public service advertising (PSA) campaign designed to provide high school dropouts with access to information that will get them started on the road to a GED Diploma. The campaign shows viewers that "You can take the first step" and directs them to a toll free number 877-38-YOURGED and a new website, www.yourged.org, available in English and Spanish. The site provides visitors with free referrals to local GED programs and information on the GED Diploma process. The campaign also has a mobile component. Young adults can text 69222 from their cell phones and receive messages about the three literacy centers closest to them.
Modified On : July 20, 2010
Type : Web Embedded
Downloads : 22
Viewed : 1829
In Relation : Graduation for All
Building Youth Talent, Emerging Industries for Youth, Hot Topics, Webinar Recording, Youth Workforce Connections, YouTube
We need your comments to help our community flourish. Provide your Professional thoughts and opinions by commenting on what interests you.
Be sure to check our Comment Policy before participating!